Upon entering the real world, the first thing I learned is that my learning has far from ceased. I'm learning more than I ever thought I would, but the difference is in the tests. In my job, I don't memorize facts and numbers or write long research essays, but that's not to say my knowledge isn't tested. It's tested every day as I pick up the phone with a reporter to explain what my client does and why they should care. It's tested in my meetings with clients, in my brainstorm sessions with my teams - account managers want to see why I'm still right for this job with out-of-the-box ideas and creative ways to secure opportunities for our clients. I'm tested each time I open a blank Word document and I have to fill that screen with words that will make speaking and awards committees go - Wow, we have to have this person at our conference. In all this learning, I've reaffirmed exactly why I chose my field and why I love technology.
This whole new world of high-tech with endless acronyms is very different from what I expected - which might be part of the reason I love it so much. Every day holds the possibility of a curveball in the world of high-tech PR. I'm learning about things that most people in my social circle don't even know exist. They may not know about them, but I know the reasons that much of their world goes 'round - why they can bank safely from their mobile devices, or shop during Cyber Monday without having the websites crash, or why their favorite Christmas gift just isn't in stock this season because the someone didn't effectively manage inventory.
Adjusting to a full-time job from grad school was a whirlwind for sure, but it's much easier when you love what you do. If you're passionate about the work you do, like I am with tech PR, then it's a whole lot easier to avoid the snooze button on Monday mornings. That's my PR thought for the day.
No comments:
Post a Comment